Shop Un Frizz Cream in Los Angeles, CA

WHAT IT IS: Give hair an instant dose of smooth with this transformative treatment. Virtue Un-Frizz Cream is a leave-in treatment cream that instantly transforms hair's texture. It conditions and smooths hair, wet or dry, eliminating frizz, protecting against heat and locking out humidity to keep it sleek all day. WHAT IT'S FOR: - Hair prone to frizz or likely to react in humidity. - Curly hair seeking frizz-free curl definition. - Safe for color-treated and chemically treated hair. WHAT IT DOES: Rich and nourishing yet lightweight, this cream melts instantly into the hair, leaving it softer and smoother, with no oiliness or film. Virtue's patented Alpha Keratin 60ku protein binds directly to the hair, filling and smoothing cracks and crevices along the cuticle, no chemical treatments or heavy waxes needed. It adjusts to the unique needs of any hair type; straight hair becomes sleeker, wavy hair grows smoother, curls gain definition and frizz is tamed across the board. And with heat protection up to 450 degrees, Un-Frizz Cream helps hair stand up to styling tools, maintaining its integrity, shape and overall health. The fragrance is a restorative blend of herbs, fruit and citrus incorporating soothing lavender and fresh mint essential oils. KEY INGREDIENTS: - Pink pomelo is a nutrient-rich citrus fruit full of vitamins A, C and B1, plus zinc. It gives hair a shot of vitality. - Phospholipids derived from soybeans help fight frizz and protect against humidity. - Gotu kola is a multitasking Indian herb that promotes strength, smoothness and luster. HOW TO USE IT: - Apply a quarter-size amount to clean, damp hair from roots to ends. Blow-dry for a smooth finish or air-dry to enhance natural texture. - Tips: For dry, parched hair that needs a smooth, healthy finish, mix equal parts of Un-Frizz Cream with 6-in-1 Styler, distribute evenly through damp hair, then style as you like. For air-dried curly hair, use Curl-Defining Whip mixed with Un-Frizz Cream on damp hair to deliver added hold for your curl with smooth, polished finish. CLINICAL RESULTS: - 93% of women said their hair was smoother and healthier.* - 91% said their hair felt more moisturized.* - 85% said their curls stayed intact and frizz free.* *Consumer perception study of 52 women who used Un-Frizz Cream for 1 week.